Reading 1

Eric Malone Reading 1 
What is a portfolio?

Portfolios are a physical or virtual showcase of work. Designers, artists and photographers use them to display their creative work in place.

Student portfolios are expected to showcase a high level of skill and conceptualization while also displaying the learning process. The development of ideas are often shown through the use of the students sketchbook.

A good portfolio will focus on the students best and most diverse work. Not the students favorite or fun pieces. Strong portfolios demonstrate an understanding of design principles such as color theory, layout, typography and form.

It is important to create a portfolio that reflects the type of career the designer is seeking.


Your portfolio should be designed to resemble its own publication. Showing strong continuity.